Importancia del ejercicio del derecho al retracto, frente a la modalidad de compra a través de medios electrónicos

Abstract

The increase of goods and services exchange through web portals strengthens the internet as a suitable means, for the execution of sales of any product due to the ease that is given for the marketing of these. however, regulation sales by this means is based in the normative standards which establish in first place the political constitution of Colombia, in second place the laws where obligations are imposed at the producers and vending, as well as recognition of buyer rights. In this last respect, the exercise of right of repurchase is regulated, where the base is the disadvantage in the business relationship in which the consumer is located because they have not closeness whit the product that they are buying. In this stage, the question arises ¿how the consumer’s statute in Colombia regulate the right of repurchase in the case of products or services purchase through web portals? .according to this, the investigation is been focused primarily to the evolution of consumers and the protection of their rights. Secondly, to the study of right of repurchase guidelines, and to conclude the normative development and implemented actions by the industry and commerce superintendence, designed to consumer protection.